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The Athlete Entrepreneur Blog
My blog touches on a wide variety of topics, from athlete branding and marketing to corporate culture and DEI implementation. I have extensive knowledge in a number of pivotal business areas and I want to share my experience and expertise with the next generation of leaders!
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You Gotta Jump In to Swim: How Mac Miller's Lyrics Are Guiding Life After Sports
Mac Miller said "you gotta jump in to swim." For transitioning athletes, it's the truest career advice out there. Here's how I'm living life after sports.
Brandon Miller
6 days ago4 min read
Let Go or Be Dragged: The Skill Every Athlete Needs When Transitioning
A former pro athlete shares why "let go or be dragged" is the most important skill for athletes transitioning into business and investing.
Brandon Miller
May 126 min read
Athlete Transition: If You Can’t Find the Role, Create It
Athlete transition isn’t about waiting for opportunity. Learn why creating your own role is often the key to long-term success beyond sport.
Brandon Miller
Mar 13 min read
The First Deal Is the Hardest: What Athletes Miss About Private Equity
Athletes' private equity investments often stall at the first deal. Learn what athletes miss about structure, risk, and long-term capital strategy.
Brandon Miller
Mar 13 min read
The Algorithm, The Athlete, and The Next Identity
The shifting nature of athlete identity in a digital world shaped by algorithms, visibility, and the pressure to build beyond the game.
Brandon Miller
Mar 13 min read
Why Credibility Becomes the Real Work in Athlete Transition
In athlete transition, credibility becomes the real work. Why former pros must rebuild trust, authority, and identity beyond performance.
Brandon Miller
Feb 283 min read
Every Athlete Needs a Lane — Most Never Define One
Every athlete needs a lane beyond sport, yet most never define one. This article explores why clarity is often missing in athlete transition and how identifying a clear lane can shape purpose, direction, and long-term success after the game.
Brandon Miller
Feb 54 min read
The Second Act Athletes Rarely Prepare For
The second act athletes rarely prepare for isn’t about sport—it’s about life after it. This article explores why athlete transition is often overlooked and how players can begin preparing for their next chapter before their careers end.
Brandon Miller
Feb 54 min read
Athlete Transition: Three Questions That Shape Life After Sport
Athlete transition is defined by three critical questions every player faces after sport: what do I want, how do I get it, and what if I fail? This article explores how athletes can reframe those questions to build purpose, direction, and confidence beyond the game.
Brandon Miller
Feb 44 min read
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